ADIDAS ORIGINALS STORE LAUNCH
The event marked the launch of the new adidas Originals store at DLF Promenade, Vasant Kunj, New Delhi, with the brand ambassador Ranveer Singh. The event also marked the launch of adidas’ new shoe range the ‘Prophere’, that was inspired from the underground culture and the idea of disruption. The in-store installations and the design of the stage were inspired from the design of the shoe.
Location: DLF Promenade, New Delhi
Year: 2017
Status: Completed
BRAND ACTIVATION