top of page
![](https://static.wixstatic.com/media/0525b5_c29d835fd6c147c7ae3ff2f0a1fb1ab9~mv2.jpg/v1/crop/x_0,y_8,w_1920,h_1272/fill/w_716,h_474,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/0525b5_c29d835fd6c147c7ae3ff2f0a1fb1ab9~mv2.jpg)
ADIDAS ORIGINALS X PW
The adidas X Pharrell Williams event marked the launch of their ‘Future Classic’ - The Tennis Hu shoe. The shoe was designed by Pharrell himself, and was inspired from the Classic Stan Smith’s. The campaign was built around the concept - A Classic inspires the Future Icon. The colours and pop elements of the collaterals were based on Pharrell and reflected his happy, bubbly, cool and easy attitude.
Location: Mall of India, Noida, UP
Year: 2017
Status: Completed
![3.jpg](https://static.wixstatic.com/media/0525b5_c7ae163bdaac46818cd4bf64e0812155~mv2.jpg/v1/crop/x_89,y_134,w_906,h_473/fill/w_670,h_350,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/3.jpg)
![2.jpg](https://static.wixstatic.com/media/0525b5_ea2e776e79904119be5ac824bfbddc83~mv2.jpg/v1/crop/x_333,y_7,w_415,h_709/fill/w_76,h_129,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/2.jpg)
COMMUNICATION DESIGN
bottom of page