top of page
Adidas Nite Jogger
A first-of-its-kind activation in India, the Adidas Nite Jogger launch was not just a campaign. It was a bold cultural moment.
Services
Activation Design
Client
Adidas
Year
2019

From ideation to execution, this was an audacious experiment in immersive brand theatre, built for the nocturnal, the curious, and the creatively wired.
A tech-meets-design marvel that redefined how Indian consumers experience storytelling.



%20(271).jpg)
A bold leap into immersive brand storytelling.
%20(41).jpg)
A theatre of Robotics turned the Nite Jogger story into a live experience.
%20(272).jpg)
A culture-shaping moment blending sneakers, creativity, and strategy.

We weren’t just serving looks. We brewed buzz too.
Partnering with Blue Tokai, we launched a limited-edition Nite Jogger Blend and hosted an ‘After Dark’ experience with over 1000 guests.
All Projects
bottom of page
